According to the Theory of Planned Behavior, an Effective Approach

question 322

Multiple Choice

According to the Theory of Planned Behavior, an effective approach when attempting to persuade a person to engage in healthy eating would be to

• A) restrict the person's food choices to elicit psychological reactance
• B) limit the person's control over meal planning and preparation
• C) bolster the individual's perceived behavioral control over his/her eating habits
• D) emphasize that external factors, such as the cost or availability of healthy food mean nothing. The desire to lose weight comes from within.

---

Definitions:

Venture Philanthropy Funding

A combination of financial assistance such as grants with a high level of engagement by the funder.

Financial Assistance

Monetary support provided by governments, organizations, or individuals to help cover expenses, often aimed at fostering growth, development, or relief.

Impact-Investment Fund

A fund invested with the intention to create positive, measurable social and environmental impact alongside a financial return.

Social Venture Capitalist (SVC)

An investor who provides financial capital to start-up companies or small businesses with the intention of generating both social impact and financial returns.