A Salesperson Who Viewed Customers as "Marks," or "Suckers" Would

question 39

Multiple Choice

A salesperson who viewed customers as "marks," or "suckers" would be lacking in which characteristic of ethical persuasion?

• A) tolerance
• B) equality
• C) respect
• D) likeability

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Definitions:

Self-actualization

Accomplishing the full extent of one’s skills and potential, viewed as a universal impulse or demand within each individual.

Impulse Control

The ability to resist or delay an impulse, desire, or temptation to act.

Assertiveness

The quality of being self-assured and confident without being aggressive, in a manner that respects the rights and beliefs of others.

Empathy

The capacity to comprehend and empathize with someone else's emotions.