Which of the Following Statements Holds True for the Term

question 131

Multiple Choice

Which of the following statements holds true for the term click fraud?

• A) It refers to a program that requires customer consent in the form of a click.
• B) It refers to a program that enrolls all customers by default, but that allows consumers to discontinue participation with the help of a click.
• C) It refers to the generation of bogus clicks, either for financial gain or to attack rivals by draining their online ad budget.
• D) It refers to a small computer program that extends the feature set or capabilities of another application.
• E) It refers to recruiting a network of users with the goal of spreading IP addresses across several systems and making a fraud effort more difficult to detect.

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Definitions:

Priming

The process by which exposure to a stimulus influences a response to a subsequent stimulus, making certain responses more likely.

Storage

In psychology, the retention of information or experiences in the brain over time, a key aspect of the memory process.

Encoding

The process by which information is translated into a form that can be stored in memory.

Chunking

A technique that involves organizing information into bigger segments to simplify recall or processing.