Examlex
Distinguish between one-sided and two-sided markets. Provide examples for each and mention the benefits derived from these markets.
Stakeholders
Individuals or groups with an interest or concern in the success of an organization, project, or endeavor.
Sales Promotion
A marketing strategy that involves short-term incentives to encourage the purchase or sale of a product or service.
Rebates
Refunds offered to consumers as an incentive to purchase a product or service.
Marketers
Marketers are professionals or organizations responsible for promoting, selling, and distributing products or services, often focusing on understanding consumer needs and creating strategies to meet those needs effectively.
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