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How Is the Collaborative Filtering Software Used by Netflix Advantageous

question 35

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How is the collaborative filtering software used by Netflix advantageous to the firm?


Definitions:

Retailing-oriented Era

A period in business thought and practice focusing on the importance of retailing strategies and consumer relationships for organizational success.

B2C

Business-to-Consumer, a sales model in which products or services are sold directly from a company to the end consumer.

C2B

C2B, or Consumer-to-Business, refers to transactions where individuals offer products or services to businesses, reversing the traditional business-to-consumer model.

B2B

Business-to-Business, a model that involves transactions between businesses, such as between a manufacturer and a wholesaler, or a wholesaler and a retailer.

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