How Does Zara Differ from Its Competitors in Converting Ideas

question 37

Multiple Choice

How does Zara differ from its competitors in converting ideas into products?

• A) Zara concepts appear in stores in fifteen days on average compared to rivals who receive new styles once or twice a season.
• B) Zara's ideas are inspired by the latest catwalk fashion shows, compared to the intrinsic design processes followed by its competitors.
• C) Zara's design and concept teams use data from customers to predict fashion trends many months into the future and stock up inventory accordingly, as opposed to its rivals.
• D) Collaborations with celebrities help Zara churn out a limited, yet profitable, volume of items every year, while rivals produce a higher volume of less fashionable items.
• E) By employing star designers, Zara manages to conceive a wider range of fashion trends than its rivals.

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Definitions:

Predetermined Overhead Rate

A rate used to allocate estimated overhead costs to individual products or job orders based on a pre-selected cost driver.

Manufacturing Overhead

All indirect costs associated with the production process, including utilities, rent for the production facility, and salaries for indirect labor.

Departmental Overhead Rates

Specific overhead rates allocated to individual departments within a company, reflecting the distinct costs associated with operating each department.

Machine-Hours

A measure of the total time that machines are operating in the production process, often used as a basis for allocating manufacturing overhead costs.