Social Media and Mobile Phone Use Are Decreasing Expectations for Corporate

question 35

True/False

Social media and mobile phone use are decreasing expectations for corporate ethics and customer service.

---

Definitions:

Buying Center

A collection of individuals within an organization who participate in the decision-making process related to purchasing products or services.

Influencers

Individuals who have the power to affect the purchasing decisions of others, often through their authority, knowledge, or relationship with their audience.

Formal Authority

The power given to an individual or an entity based on their role or position within an organization, allowing them to make decisions and enforce rules.

Buying Center

A group of individuals within an organization who are involved in the decision-making process for purchasing goods or services.