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Dynamic pricing is considered especially tricky in situations where consumers make repeated purchases and are more likely to remember past prices, and when they have alternative choices.
Implicit Attitudes
Unconscious beliefs or feelings that can influence a person's response to particular objects, people, or situations.
Explicit Attitudes
Attitudes that are consciously recognized and easily self-reported, reflecting explicit beliefs about objects or concepts.
Measure
A method or tool used for assessing, quantifying, or evaluating a particular attribute or phenomenon.
Presence
The state of being distinctly alive or existing in a particular place or moment.
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