Kim, a Consumer, Is in the Final Stage of Selecting

question 36

Multiple Choice

Kim, a consumer, is in the final stage of selecting a product.Which of the following is is true if her actions follow the typical consumption chain?

• A) Kim is unlikely to have become aware of her need for a product yet.
• B) Kim is likely to be persuaded by the product attributes at this stage.
• C) Service providers are likely to assist Kim in helping her use the product.
• D) Service providers are likely to detect faults with the performance of the product.

---

Definitions:

Unit Materials Cost

The cost assigned to a single unit of product, which includes the cost of raw materials used in its production.

Conversion Costs

Conversion Costs are the costs incurred in converting raw materials into finished goods, including direct labor and overhead expenses related to the manufacturing process.

Materials Costs

The direct costs associated with the raw materials used in the manufacturing of a product.

Weighted-Average

A calculation that takes into account the varying degrees of importance of the numbers in a data set, often used in inventory valuation.