Marble Cakes Inc

question 39

Multiple Choice

Marble Cakes Inc., after serving a good number of customers in its home state, has set up business in three other states with additional menu options of cupcakes, donuts, and coffees to generate new customers. This has enabled the company to successfully maintain its corporate strategy. Marble Cakes Inc. is engaging in _________.

• A)vertical integration
• B)horizontal specialization
• C)vertical specialization
• D)horizontal diversification

---

Definitions:

Ethics Audit

An ethics audit is a systematic evaluation of an organization's ethical policies, practices, and culture to ensure alignment with desired ethical standards and compliance with regulations.

Corporate Social Responsibility

Corporate social responsibility is a business model where companies integrate social and environmental concerns in their operations and interactions with stakeholders.

Contamination

The presence or introduction of harmful or undesired substances, making something impure or unsuitable for use.

Lax Regulation

Refers to regulatory policies that are not strict or rigorous, often leading to lessened supervision over activities.