What Is the First Step in the Process of Developing

question 12

Multiple Choice

What is the first step in the process of developing a targeted message?

• A) Establish what the purpose of your message will be
• B) Determine who you will deliver your message to
• C) Determine how you will deliver your message (e.g. asynchronous, memo, live speech, interactive presentation, hands on demonstration, etc.)
• D) Choose questions to answer in your message

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Definitions:

Censored News

Information, often pertaining to current events or important subjects, that has been suppressed, altered, or controlled to prevent certain perspectives or details from being widely known.

Polysemy

Having many possible meanings or interpretations.

Textual Poaching

The practice of fans or consumers creatively appropriating and transforming media content for their own purposes.

Henry Jenkins

An American media scholar and Provost Professor at the University of Southern California, known for his work on media convergence and participatory culture.