As Manager of a New Movie Theater,Ralph Arranged to Have

question 194

Multiple Choice

As manager of a new movie theater,Ralph arranged to have messages about popcorn and candy flashed on the screen during the movie so quickly that they were outside of conscious awareness.Messages like this are called:

• A)subliminal stimuli.
• B)ironic processes of mental control.
• C)preconscious stimuli.
• D)flashbulb stimulation.

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Definitions:

Alternative Hypothesis

The hypothesis that proposes a difference or effect, in contrast to the null hypothesis, which asserts no effect or relationship.

One-tailed

Refers to a type of statistical test where the hypothesis specifies a direction of the expected difference or relationship.

Standard Deviation

An indicator of how much the values in a dataset spread out or vary from one another.

Standard Error

A measure of the statistical accuracy of an estimate, indicating the variability of sample means around the population mean.