Examlex
What is a hub science?
Geographic Segmentation
The division of a target market into distinct geographic units, such as countries, cities, or neighborhoods, to tailor marketing strategies.
International Segmentation Base
Criteria used to divide a global market into distinct subsets of consumers with common needs or characteristics.
Global
Pertaining to the entire world; involving or affecting all parts of the world.
National
Relating to or characteristic of a nation; common to the whole country.
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