Examlex
Which two circuits are exactly equivalent?
Promotional Mix
The combination of marketing tools used by a business to effectively promote its products or services, including advertising, sales promotions, public relations, personal selling, and direct marketing.
Sales Promotion
Short-term marketing strategies aimed at stimulating consumer demand or improving product availability to boost sales, such as discounts, coupons, or special offers.
Public Relations
The method of strategic communication that fosters beneficial connections between organizations and their audience.
Encoding
The process of converting ideas or messages into verbal, written, or visual formats to communicate effectively with a target audience.
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