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The Process Model of Communication Consulting

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The process model of communication consulting


Definitions:

Perfect Competitor

A theoretical market structure where many firms sell identical products, allowing no single firm to influence market prices.

Imperfect Competitor

A firm or entity in a market structure that does not meet the criteria of perfect competition, often having some control over price.

Output Price

The price at which goods or services produced by a company are sold in the market.

Productivity

The efficiency at which goods or services are produced, often measured by the output per worker or per hour worked.

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