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Unilever
Unilever has operations in 150 countries. Recently, Unilever took 100 of these top managers on a jungle retreat to Costa Rica. To the dismay of Unilever's chair, there were no women in the group. Upon investigation, he learned that only one woman had even been invited. As the retreat progressed, its participants commented on the richness of diversity in nature and how everything needs diversity to grow. These comments caused Unilever's chair to establish an executive committee to examine practical ways to overcome barriers to women's promotion. They decided to avoid setting numerical targets because they encourage positive discrimination and instead examined recruitment and promotion practices.
-Refer to Unilever. This is an example of a diversity program because it____________ .
Maximizing Utility
Refers to the economic principle where individuals or firms seek to get the highest level of satisfaction from their resources.
Slutsky Equation
Formula for decomposing the effects of a price change into substitution and income effects.
Substitution Effects
The economic understanding that as prices rise or income decreases, consumers will replace more expensive items with less costly alternatives.
Income Effects
Changes in consumer's purchasing power and consumption patterns resulting from changes in income.
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