In the 1960s, Coca-Cola Executives in Atlanta Learned There Was

question 91

Multiple Choice

In the 1960s, Coca-Cola executives in Atlanta learned there was a bottler in the Colombian jungle that was bottling pirated Coke in dumped bottles. Coke decided in the___________ stage of the rational decision-making process that it had to either bring some sort of legal action against the unauthorized bottler, ignore it, or buy it.

• A) problem definition
• B) criteria weighting
• C) generation of alternative courses of action
• D) identification of decision criteria
• E) finding the optimal solution

---

Definitions:

Sexual Harassment

Unwanted sexual advances, requests for sexual favors, or other verbal or physical harassment of a sexual nature in the workplace or other settings.

Sexual Favors

Acts performed by one person in exchange for some form of benefit from another, often used in contexts implying unethical or exploitative situations.

Verbal Conduct

The aspects of communication involving spoken words or language usage within a particular context or environment.

Small Numbers Bias

The tendency to draw broad conclusions from small data sets or limited evidence.