____________Is Used to Refer to a Company's Practice of Identifying

question 5

Multiple Choice

____________is used to refer to a company's practice of identifying and addressing customer trends and problems after they occur.

• A) Consumer confidence forecasts
• B) Competitive analysis
• C) Reactive customer monitoring
• D) Proactive customer monitoring
• E) Continuous data mining

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Definitions:

Prefrontal Cortex

The front part of the frontal lobes of the brain, implicated in complex cognitive behavior, personality expression, decision making, and moderating social behavior.

Limbic System

A complex system of nerves and networks in the brain, involving several areas near the edge of the cortex concerned with instinct and mood. It controls basic emotions (such as fear and pleasure) and drives (such as those for food and sex).

Basal Ganglia

The basal ganglia are a group of nuclei in the brain involved in controlling movement and coordination, as well as aspects of learning and emotional response.

Temporal Lobe

An area in the cerebral cortex tasked with analyzing sounds and storing memories.