Examlex
All of the following are generally accepted as features of the fluid-mosaic model of membrane structure EXCEPT
Brand Personality Destruction
The detriment or adverse alteration of a brand's perceived characteristics and identity, often caused by negative events, scandals, or poor marketing decisions.
Consumer Loyalty
The ongoing preference of a customer to buy a particular brand or product over competitors, often reflected in repeat purchases.
Brand Dilution
The weakening of a brand's power or the diminishing of its perceived value due to overextension, poor marketing decisions, or association with lower quality products.
Brand Extension
A marketing strategy where a company uses an existing brand name to launch a new product in a different category, leveraging brand equity.
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