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An experiment was described in the text in which English and Korean babies and adults learned to distinguish between a "loose-fitting" and a "tight-fitting" cylinder and between cylinders that were placed "inside" or "on top of" each other. The results of this study were that:
Utilitarian Needs
The practical or functional aspects that consumers consider when purchasing a product, focusing on the utility and efficiency it provides.
Emotional Appeal
A marketing or communication strategy designed to elicit an emotional response from the target audience to encourage engagement or action.
Automobile Manufacturers
Companies engaged in the design, development, manufacturing, marketing, and selling of motor vehicles.
Auditory Techniques
Methods or practices aimed at impacting or engaging an audience through sound or hearing.
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