Taste Aversions Seem to Be Specific Examples of What Type

question 85

Multiple Choice

Taste aversions seem to be specific examples of what type of learning?

• A)classical conditioning
• B)insight learning
• C)vicarious learning
• D)operant conditioning

---

Definitions:

Psychographic

Relating to the study of personality, values, opinions, attitudes, interests, and lifestyles of consumers to segment markets and understand consumer behaviors.

Self-values Map

A graphical representation that showcases the values an individual or a group holds dear, often used in marketing to understand customer motivations.

Positioning

The strategy of placing a brand or product in the consumer's mind over and against competitors in terms of attributes, benefits, price, and quality.

Consumer's Mind

The perceptions, attitudes, and psychological processes of individuals when selecting, purchasing, and using products or services.