Regarding Sampling, One Strategy to Facilitate Obtaining Accurate Results If

question 67

Multiple Choice

Regarding sampling, one strategy to facilitate obtaining accurate results if there will be subgroup correlations would be to select a

• A) stratified sample.
• B) cluster sample.
• C) random sample.
• D) purposive sample.

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Definitions:

S.A.V.E. Framework

A marketing model emphasizing Solution, Access, Value, and Education as key components to effectively reach and serve customers.

Access

The ability or right to enter, approach, or use something or somewhere.

Product

A good, idea, method, information, object, or service created as a result of a process that serves a need or satisfies a want. It has a combination of tangible and intangible attributes.

Entrepreneurial Marketing

Marketing strategies that focus on innovative tactics and leveraging a company's unique position to attract customers.