The Tendency of People to Comply with a Second,larger Request

question 140

Multiple Choice

The tendency of people to comply with a second,larger request after complying with a small request is called the ______ technique.

• A)foot-in-the-door
• B)door-in-the-face
• C)low-ball
• D)bait-and-switch

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Definitions:

Marketing Strategy

A comprehensive plan formulated by a business to achieve specific marketing objectives and to appeal to its target market.

Competitor Strengths

The advantages or assets that give an organization or individual an edge over others in the same market or field.

Sales Goals

Specific objectives set by a business related to the amount of product or services sold within a particular timeframe.

Proprietorship

A type of business entity owned and run by one individual, with no distinction between the business and the owner.