Which of the Following Is True Concerning Operant Conditioning Principles

question 165

Multiple Choice

Which of the following is true concerning operant conditioning principles?

• A)Chaining involves the shaping the behaviour by use of punishment and reinforcement.
• B)Fading involves gradually decreasing reinforcement for wanted behaviours.
• C)Shaping involves delivering punishment for unwanted behaviours.
• D)Chaining involves reinforcing behaviours that come closer to the target behaviour.

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Definitions:

IMC Strategy

Integrated Marketing Communications Strategy, a holistic approach to promoting a brand or product that ensures all messaging and communication strategies are unified across all channels and touchpoints.

Communication

The process of transferring information, ideas, and messages from one entity to another, using various channels and mediums for effective understanding.

Consumer

An individual or group that purchases goods and services for personal use.

Marketing Mix

The set of controllable marketing tools—product, price, place, and promotion—that a company uses to produce a response in its target market.