When Neither the Experimenter nor the Participant Have Any Knowledge

question 17

Short Answer

When neither the experimenter nor the participant have any knowledge of the experimental condition to which the participant has been assigned,we say that this is a ____ study.

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Definitions:

Paid Media

Advertising or promotional content that is paid for by an organization, including traditional and digital media formats.

Strategic Communication Process

A deliberate series of actions or steps designed to achieve a communication goal effectively.

Public Relations Society of America

A professional organization based in the United States that aims to advance the practice of public relations by providing education, setting standards, and advocating for the profession.

Communications Department

A division within an organization responsible for managing and coordinating all internal and external communication efforts.