A Scale Designed to Measure Store Image Would Be Considered

question 98

Multiple Choice

A scale designed to measure store image would be considered inadequate if it omitted any of the major dimensions (quality,variety,assortment of merchandise,etc. ) .This inadequacy would be reflected in the ________ of the scale.

• A) internal consistency validity
• B) construct validity
• C) content validity
• D) criterion validity

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Definitions:

Alienation

A state of estrangement or disconnection from people, society, or oneself.

Discussion of Suicide

Conversations or deliberations about the act of taking one's own life, including prevention, causes, and societal impacts.

Suicide Rate

The number of suicides occurring within a defined population, area, or group within a specific time period, typically per 100,000 individuals per year.

Native Americans

Indigenous peoples of the United States, including their cultures, histories, and present-day communities.