________ Is a Comparative Scaling Technique in Which Respondents Are

question 19

Multiple Choice

________ is a comparative scaling technique in which respondents are presented with several objects simultaneously and asked to order or rank them according to some criterion.

• A) Constant sum
• B) Q-sort
• C) Rank order
• D) Paired comparison

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Definitions:

Altruism

The selfless concern for the well-being of others without expecting any reward.

Icy River

A river that is frozen or has ice floating in it, typically occurring in cold climates or during winter.

Stereotypes

Widely held but fixed and oversimplified images or ideas of a particular type of person or thing.

Energy-Saving Devices

Tools or appliances designed to use less energy for their operation, thereby conserving energy and reducing utility costs.