You Are Researching Secondary Data on the Shopping Habits of Households

question 44

Multiple Choice

You are researching secondary data on the shopping habits of households for your project.A marketing research firm that had done research in the area has agreed to allow you to dial into their mainframe computer to access the data.You will be accessing a(n) ________.

• A) special purpose database
• B) offline database
• C) online database
• D) customer database

Understand techniques for achieving concise and clear business writing.

Recognize the importance of revising business messages for clarity, conciseness, and readability.

Identify examples of effective and ineffective business writing.

Apply principles of document design to enhance message readability.

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Definitions:

Emotional Change

Variations in feelings or emotional states that an individual experiences over time.

Placebo

A substance or treatment with no therapeutic effect, often used as a control in testing new drugs.

Physical Arousal

A physiological state of heightened alertness and energy, often as a response to stimulation or excitement.

Cognitive Labels

Terms or descriptors used to identify and categorize mental processes, states, or phenomena.