Which Statement Is Not True About the Research Design Section

question 40

Multiple Choice

Which statement is not true about the research design section of the marketing research report?

• A) A description of the theoretical foundations that guided the research should be included.
• B) The topics should be presented in a non-technical,easy to understand manner.
• C) This section of the report should justify the specific methods selected.
• D) The technical detail should be included in an appendix.

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Definitions:

Planned Overheads

The estimated costs of indirect materials, labor, and other expenses necessary to run operations that are budgeted for a specific period.

Actual Overheads

The real costs incurred in the day-to-day operation of a business, including utilities, rent, and maintenance.

Capacity Utilization

A measure of how effectively an entity is using its production or operational capacity.

Budgeted Factory Overhead

The expected or estimated overhead costs for a factory within a certain period, typically used for planning and control purposes.