Which Statement Is True About Using Discriminant Analysis to Create

question 77

Multiple Choice

Which statement is true about using discriminant analysis to create spatial maps?

• A) Input data should be obtained via attribute-based approaches to obtaining perception data.
• B) Factor weights can be used to label the dimensions.
• C) Spatial maps are obtained by plotting brand scores on the factors.
• D) Both A and C are true.

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Definitions:

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Stock

An equity instrument representing ownership interest in a company, entitling the holder to a claim on the company's assets and earnings.

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Market Rate

The prevailing interest rate available in the marketplace for instruments of similar risk and maturity.