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For a viral message to _____,it must be immediately accessible to the audience,salient,and important.
Total Premium
The total amount paid above the nominal or face value for a security or insurance policy.
Contract Rate
The periodic interest to be paid on the bonds that is identified in the bond indenture; expressed as a percentage of the face amount of the bond.
Market Rate
The current price in the marketplace at which an asset can be bought or sold.
Face Value
The nominal or dollar value printed on a security or financial instrument, such as a bond or stock certificate, representing its value at issuance.
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