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Studies of U.S. fraternities show that
Census Bureau
A national agency responsible for collecting, analyzing, and publishing statistical data about the population, economy, and society of a country.
Marketing Research Study
A systematic approach to collecting, analyzing, and interpreting data about a market, competition, and consumer preferences.
Internal Secondary Data
Data that has been collected within an organization for purposes other than the current research project but can be repurposed for new analysis.
Burger King
A global fast-food chain known for its flame-grilled burgers, specifically the Whopper, competing in the quick-service burger category.
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