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Treasury Inflation Indexed Securities:
Four Ps
A marketing model that refers to Product, Price, Place, and Promotion - the core elements involved in marketing a product or service.
Marketing Analytics
The practice of using data analysis tools and metrics to measure, manage, and analyze marketing performance and improve effectiveness.
AMA's Code
The American Marketing Association's guidelines for ethical behavior and practice in the marketing profession.
Ethical Value
The importance placed on moral behaviors and actions that are considered right and good in a societal or individual context.
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