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Assume That Microsoft and Sony Both Plan to Introduce a New

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Assume that Microsoft and Sony both plan to introduce a new hand-held video game. Microsoft plans to use a heavily automated production process to produce its product while Sony plans to use a labor-intensive production process. The following revenue and cost relationships are provided: Assume that Microsoft and Sony both plan to introduce a new hand-held video game. Microsoft plans to use a heavily automated production process to produce its product while Sony plans to use a labor-intensive production process. The following revenue and cost relationships are provided:    Required: (a) Compute the contribution margin per unit for each company. (b) Prepare a contribution income statement for each company assuming each company sells 8,000 units. (c) Compute each firm's net income if the number of units sold increases by 10%. (d) Which firm will have more stable profits when sales change? Why?
Required:
(a) Compute the contribution margin per unit for each company.
(b) Prepare a contribution income statement for each company assuming each company sells 8,000 units.
(c) Compute each firm's net income if the number of units sold increases by 10%.
(d) Which firm will have more stable profits when sales change? Why?


Definitions:

Total Capital

The sum of a company's debt and equity, indicating the total funds available for business operations and investment.

Legal Dissolution

The process of legally ending the existence of a business entity, with procedures varying depending on business structure and jurisdiction.

Investing Assets

Assets acquired for the purpose of generating income through appreciation, dividends, rents, or interest earnings.

Existing Partnership

A business entity owned by two or more people that has not been dissolved or restructured, continuing its operations as initially agreed.

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