If a Trial Balance Is Not in Balance (The Debit

question 52

Multiple Choice

If a trial balance is not in balance (the Debit and Credit columns are not equal) ,a logical first step is to

• A) check each account balance calculation.
• B) check each account balance in the general ledger to the trial balance number.
• C) check the addition of each column.
• D) divide the difference by either 9 or 2.

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Definitions:

Consumer Traits

Characteristics or properties that consistently influence the way individuals select, purchase, and use goods and services.

Exchange Theory

A theoretical framework positing that social behavior is the result of an exchange process aiming to maximize benefits and minimize costs.

Sales Interaction

The process and dynamics of communication between a salesperson and a prospective or current customer, aimed at promoting or selling a product or service.

Purchase Cycle

The sequence of stages that customers go through from recognizing a need, considering a purchase, making the purchase, and post-purchase behavior.