The Following Information Pertains to Bala Co

question 7

Multiple Choice

The following information pertains to Bala Co.for the year ended December 31: (CPA adapted) Which of the following equations should be used to compute Bala's return on investment (ROI) ?

• A)(4/6)× (6/1)= ROI
• B)(6/4)× (1/6)= ROI
• C)(4/6)× (1/6)= ROI
• D)(6/4)× (6/1)= ROI

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Definitions:

Direct Communication

A method of conveying messages or information straightforwardly between parties without intermediaries.

Direct Marketing

A type of advertising strategy that sends promotional messages directly to potential customers without the use of intermediary media.

Personal Selling

The practice of directly interacting with potential buyers to present products or services, understand their needs, and influence their purchasing decisions.

Retail Outlet

A store or shop that sells goods directly to the public, typically located in a storefront, shopping mall, or online platform.