Which Media Do Global Consumers Trust the Most

question 16

Multiple Choice

Which media do global consumers trust the most?

• A) Earned media, followed by owned media, then paid media
• B) Paid media, followed by owned media, then earned media
• C) Owned media, followed by earned media, then paid media
• D) Consumers trust all media equally

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Definitions:

Shareholders

People who own shares of stocks in a corporation.

Service Corporation

A service corporation is a business entity that provides professional services, such as legal, accounting, or consulting, to clients instead of manufacturing or selling goods.

Stock Shares

Units of ownership in a corporation that represent a claim on part of the corporation's assets and earnings.

Ticker P&G

The stock symbol representing Procter & Gamble Co, used for tracking the performance of its shares in the financial markets.