Public Relations Involves Building Good Relations with the Company's Various

question 31

True/False

Public relations involves building good relations with the company's various publics by obtaining favorable publicity and building up a good corporate image.

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Definitions:

EPS Variability

Fluctuations in a company's earnings per share over time, indicating the volatility of its profitability.

Operating Leverage

A measure of how revenue growth translates into growth in operating income, indicating the fixed versus variable costs structure of a business.

Financial Leverage

A technique employed by companies to increase their market value and return on investment by using debt to finance its operations.

EBIT

Earnings Before Interest and Taxes, a measure of a company's profitability calculated by excluding interest and income tax expenses.