Examlex
Predetermined overhead rates are based on estimated cost and activity data.
Social Technographics Score
A measurement that categorizes consumers based on their participation in technology-related activities, such as content creation, sharing, and social networking.
Consumer Segment Score
A metric used to quantify or evaluate the characteristics and behaviors of a specific segment of consumers.
Social Tools
are digital platforms and applications designed to facilitate social interaction and collaboration among users.
Buyer Persona
A semi-fictional character created to represent the ideal customer based on market research and real data about existing customers.
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