Examlex
Which of the following provides a scientific basis for practice?
Pull Strategy
A marketing strategy designed to create demand for products directly from consumers, leading retailers to stock the product due to increased consumer demand.
Retailers
Businesses that sell goods or services directly to consumers, often in small quantities.
Push Strategy
A marketing strategy focused on pushing products through the distribution channels to the end consumers by promoting goods to wholesalers, retailers, or directly to consumers.
Purchase Stage
A phase in the buying process that involves the actual acquisition of a product or service by a consumer or organization.
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