Examlex
In-house developed systems are less reliable than commercial software.
Advertising Media
Various channels through which advertising messages are delivered to the intended audience, including television, radio, newspapers, the internet, and billboards.
Public Relations
The professional maintenance of a favorable public image by a company or other organization or a famous person.
Encoding
In the context of communication, encoding is the process of converting ideas into messages using symbols, words, or images.
Sender's Ideas
The concepts, messages, or information that the sender aims to communicate to the receiver.
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