Examlex
A common unit of length in astronomy is the parsec,where 1 parsec = 3.26 light years.How many seconds does it take a radio signal to travel one parsec through space?
Brand's Identity
The collection of attributes and values that define how a brand presents itself to the market and distinguishes itself from competitors.
Brand's Image
represents the public perception or the set of beliefs held about a brand.
Firm's Culture
The collective behaviors, values, rituals, and belief systems that define an organization's internal environment and how it operates.
Brand's Image
is the public perception or the set of beliefs and associations that consumers have about a brand.
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