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Forest Mars, the Founder of the Candy Company M&M Mars

question 28

Multiple Choice

Forest Mars, the founder of the candy company M&M Mars, published the "Five Principles of Mars," which still guide the company today. This publication exemplifies which of the following tools for transmitting culture?


Definitions:

Constructs

Psychological concepts or categories used to understand and interpret the world, often unique to each individual, as proposed by George Kelly.

Construct Systems

Theoretical frameworks used to understand and predict how people perceive, interpret, and interact with the world around them.

Kelly's Personal Construct Theory

A psychological theory proposing that individuals interpret the world and construct their own realities using personal constructs.

Freedom of Choice

The power or right to make one's own decisions without constraint, typically within legal parameters.

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