When It Comes to Our Ability to Understand What the Public

question 3

Multiple Choice

When it comes to our ability to understand what the public really believes about social problems,it is argued in your text that

• A)it is impossible to ever know because our research methods are not good enough.
• B)survey research offers superior results to focus group research.
• C)we can best tell what people think by watching changes in actual behavior over time.
• D)all of the above

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Definitions:

Genes

Units of heredity made up of DNA that are responsible for determining the characteristics of an organism.

Operant Conditioning Procedure

A method of learning that employs rewards and punishments for behavior, encouraging the occurrence of desired behaviors and discouraging undesired ones.

Jump Through Hoop

A metaphorical expression meaning to go through many difficult or unnecessary tasks or obstacles to achieve a goal.

Reinforcers

Stimuli that increase the probability of a behavior being repeated.