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Tolerable misstatement is
Features and Benefits
Specific characteristics of a product or service (features) and how they provide value to the customer (benefits).
Pioneering
The act of being among the first to explore, discover, or use something new.
Competitive
Pertaining to a state or condition where businesses or individuals vie for the same customers or market share, often by offering superior values, quality, or innovation.
Product Advertisements
Marketing messages specifically designed to inform, persuade, or remind consumers about a particular product or brand.
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