Examlex
The government under the Articles of Confederation included thirteen states.How many states had to agree before the Articles could be amended?
Hierarchy of Effects
A model describing the stages a consumer typically goes through when making a purchase decision, from awareness to knowledge, liking, preference, conviction, and finally purchase.
Purchase Continuum
A concept representing the journey a consumer undertakes from recognizing a need to the final purchase decision and post-purchase behavior.
Consumer Purchasing Scale
A measure or assessment of the buying power and patterns of consumers.
Maslow's Hierarchy
A psychological theory that categorizes human needs into five levels, from basic physiological needs to self-actualization, suggesting that higher-level needs emerge as lower-level needs are satisfied.
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