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Definitions:
Observational Data
Information collected through direct observation, often used in research to study behaviors, processes, or phenomena as they naturally occur.
Neuromarketing Methods
Strategic techniques that apply principles from neuroscience to marketing efforts, aiming to understand how consumers' brains respond to marketing stimuli.
The Wall Street Journal
A leading international daily newspaper focusing on business, finance, and economic news.
CNBC
A leading cable television network in the U.S. focusing on business news and financial markets coverage.
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