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The standard deviation for a random variable with probability density function f and mean µ is defined . Find the standard deviation for an exponential density function with mean .
Brand Loyalty
The tendency of consumers to continue buying the same brand of products or services, often due to satisfaction, convenience, or perceived value.
Consumer Recognition
indicates the extent to which a brand or product is identified by potential customers, often seen as a measure of brand strength or market presence.
Brand Purpose
The reason a brand exists beyond making a profit, often reflecting its values and how it intends to positively impact customers and society.
Easy Recognition
The ability of consumers to quickly identify a brand or product by its attributes, such as logo or packaging, with minimal effort.
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