Examlex
A sunk cost is a cost that has already been incurred and that cannot be avoided regardless of what action is chosen.
Competitive Force
Refers to the pressure exerted by competitors within the same industry, impacting an organization's strategies and performance.
Social Factor
An element of society such as demographics, culture, or trends that influences individuals and businesses.
Buying Behavior
The decision processes and actions of people involved in buying and using products.
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