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A baker must monitor the temperature at which cookies are baked. Too much variation will cause inconsistency in the texture of the cookies. Past records show that the variance of the temperatures has been 1.44 degrees. A random sample of 30 batches of cookies is selected, and the sample variance of the temperature is 4.41 degrees. Test the hypothesis that the temperature variance has increased above 1.44 degrees at α = .05.
Attractiveness
A feature or combination of features that pleases the aesthetic senses, especially the sight, or appeals to other social or biological senses.
Speaker
An individual who expresses thoughts, feelings, or information verbally to others.
Elaboration Likelihood Model
A theory of persuasion which proposes that persuasive messages can influence attitudes by two different routes: central or peripheral.
Central Route
A method of persuasion that involves in-depth analysis of the content of a message, leading to lasting attitude change.
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